Monday, 23 May 2022

Creative critical reflection Task 3: How did your production skills develop throughout this production?

 If created a Prezi to answer this task: 


During the pre production stage of my coursework I produced a short video or podcast each week about the key learnings, form said week during a time span of four weeks:

Podcast 30th of January 2022:

Podcast 6th of February 2022:

Video-Podcast 20th of February 2022:

Video 27th of February 2022:

Sunday, 15 May 2022

Creative critical reflectionTask 2: How dose your product engage with audiences and how would it be distributed as a real media text?

 Previously on this blog I tried to define the person who most likely enjoy our fictional media product. 

 

 

I created this PowerPoint in the week after shoot day. Looking back now my answer would most likely stay the same. Except for less emphasis on the action elements. In the edit we emphasised the comedy and Horror elements more than action. This would most likely leave us with a primarily male audience between the ages of 15 to 25. Living in a more rural area due to the location of our film. These is off course just the primary target audience, people outside of this audience may very likely enjoy the movie the same amount or even more. 

 

Our sequence features multiple moments and or themes  that highlight how ‘Requiem for Peace’ would be appealing to our target audience: 

 

One moment through which our sequence would engage with the previously described demographic is the murder right at the start.
It is a instant thrill. As a murder is probably one or even the most intense thing a person can experience. The imitation of this is often partly the main selling point not only for so called ‘slasher’ films but also many video games. How engaging these moments in media texts are is evident because of viral movie kill count videos. The brutality of the murder is highlighted and emphasised through the pleonastic diegetic stabbing sound effects. 

 

A convention we used which applies to Roland Berths enigma code is the constant usage of mystery elements. We tried to confuse the audience at the start of the film as much as possible in order for them to ask questions like why dose the entire village seem to be okay, with a man covered in blood walking around the village? This makes the audience engage more actively with our product as they start thinking about and analysing our product.

  


Our killer is a middle-aged man which is quite common in horrors. He is in many ways supposed to remind the audience of many iconic horror villains like Michal Myers or Jason Voorhees from Friday the 13th.  By using a similar to other horror movies and stereotypical character the audience can easily understands who the killer is making it easier for them to focus on and Comprehended the rest of the scene. This easy to understand convention enables the audience to connect our product to other media text they previously consumed and enjoyed.  We remind them of what they as an audience like in order to then instantly present a new version of what they already like. 

 

Entertainment theorists like Berthold Brecht argue that comedy is one if not the best way to engage an audience. This off course also applies to our audience and how we tried to engage them with our product. The comedy is key for this as it highlights absurdity and acknowledges it. Also comedy is hopefully also simply fun. 

 

Our sequence features one Teenagers and the rest of the picture would go on to interduce us to other young adult character, who would be the focus for the rest of the film. In real life but also on screen we engage and connect with characters we relate to. Age is an easy way to do so. Which for example is the reason why many shows for Teenagers are said in a school as it reflects their own world. By having young protagonists, we try to relate and thereby engage with the audience. 

 

If we were to redo the sequence with maybe even a budget and more possibility’s I belief that we should have added more of a splatter mood to our product as the killing in our sequence is not really explicit. By using more Splatter conventions we might be able to engage our audience better. I also belief we should have added more humour, comedic elements to our sequence which in my opinion was partly missing in our sequence to fully engage our target demographic.



Centrale to my Poster design is the young adult cast. I highlighted them in hope of instantly appealing to the audience. As well as the conflict of generations which is hinted at through the priest in the background with and evil smirk. As already discussed through characters which are the same age as our target audience we try to engage them but also through the generation conflict witch has been going on basically since the start of our society but still seems as relevant as ever with many young people feeling as if they are being left with a world in shedders. Because of this conflicts relevancy I believe that the poster design could hint at a engaging part of the film. Their weapons are quite comedic. This offcouse highlights the comedy parts of. The movie while especially the male leads facial expressions in addition to the red backdrop hint a scarry or horror movie. 

 

The stylised low opacity cross hiding the priest is supposed to remind the viewer of a black bar which is often used to hide the identity of  a criminal in TV shows. This links to the nowadays quite popular quite flaudimage of the curch due to many scandals in the last few centaury’s.  I chose to make the cross be see-through as the actor portraying the priest would be most likely the most recognisable performer, his appearance on the poster therefore makes the movie more appealing to a larger audience. His name is also the first name a potential audience member would see when reading the top billing actors. The gothic titles I used are supposed to link our Film to old classic gothic horrors. The relasdate is said shortly before Halloween as this would be the time were the most people are in a horror mood. The comedic elements of our poster would differentiate it from others. The tagline would then define the style of comedy.  

 

 

Previously on this blog (in the blog post 'preparation for evaluation tasks') I talked about which studio would most likely distribute our product, I focused on the location and size of our production as well as the quite regional or national topics and elements. In the end I decided that a company like Bulldog film distribution would most likely be the best fit for our production. As they focus primarily on independent distribution in the UK. But nowadays I think a direct to streaming release might also be a great Option. Shudder is a streaming service who focus on Horror content. Amongst other things they produced 2020s ‘Host’ directed by Rob Savage. Host was a small independent production similar to what our product would most likely be. Both are horrors. But our film is maybe most importantly a comedy. Sky just acquired the rights to Nick Gillespie’s 2021 film ‘Paul Dudes Deadly lunch break’. A dark independent British comedy. Which would also perfectly describe our product. Therefore, and because sky would enable our product a wide international audience I belief that ‘Requiem for Peace’ should be published on Sky. 

 

 

But in order for our product to even be able to get a SKY deal we would need to distribute it to different film festivals which more Specifically focus on either or independent productions, British productions, comedy and or horrors. When a company would decide to realise our product the focus of the marketing campaign should most likely be the internet and more specifically social media. Our films own Instagram would be the first step to do so. Exclusive comedic videos of our more famous actor and the tow young adult leads should be advertised on platforms like TikTok and Instagram. These platforms enable advertisers to specifically target. Their target audiences. I would also keep a clear mainly red white and black colour palate on all of our advertisement. Red and black/darkens  are typical  horror colours while the white would offer a clear contrast. The comedic elemt would then be highlighted by pictures of our lead actors with highted gestures and facial expressions as well as wired weapons. In generall I would mainly focus on the intrent when it comes to the marketing campaign as our young audience is most active there and especially when we realise our product on a streaming service our film would only be a few clicks away. But also niche film magazines, like Empire could be a great marketing opertunety for our product as it is a parodie on other films wich offoucrse appeals to people who are intresead in films.  



 

Our Sequence